Rory Extra Large Vanity

Generation Lighting brings together two long-established American brands, Sea Gull Lighting and Feiss, with roots that reach back to the early twentieth century in Philadelphia and New York. Now part of the Visual Comfort & Co. family and based in Skokie, Illinois, it focuses on designer style at an accessible price.

Its Designer Collection is the most recognizable part of the catalogue. Through it, Generation Lighting works with well-known names such as Ellen DeGeneres, Kelly Wearstler and Ralph Lauren, turning their aesthetics into everyday residential lighting. The broader range covers indoor and outdoor fixtures, from mid-century modern pendants to exterior lights, many of the outdoor pieces built with the company's StoneStrong weather-resistant technology. Styles run from Scandinavian-inspired minimalism to modern farmhouse. For homeowners who want a designer's eye in the kitchen, bathroom and front porch, without a custom price, Generation Lighting offers a very practical route.